Marketing Manager, Planning & Execution

Job Description

Marketing Manager, Planning & Execution:
On behalf of our Banking client, Procom is searching for a Marketing Manager, Planning & Execution for a 12-month role. This position is a hybrid position with 3 days onsite at our client’s Toronto office.

Marketing Manager, Planning & Execution - Job Description:
The role involves defining and developing marketing campaign strategies to enhance the Everyday Banking acquisition portfolio, maximize revenue, and optimize customer experience. The Marketing Manager will collaborate with various business groups to execute and measure customer-focused advertising and communications campaigns.

Marketing Manager, Planning & Execution - Responsibilities:
• Develop and execute marketing campaign strategies
• Collaborate with business/groups on strategic development
• Oversee advertising, promotional, and communications material
• Work with external agency partners to achieve business objectives
• Ensure brand and governance standards are met
• Develop monitoring and tracking plans for advertising initiatives
• Ensure compliance with internal frameworks and regulations
• Propose creative solutions and solve problems independently

Marketing Manager, Planning & Execution - Mandatory Skills:
• 2 - 4 years of relevant experience
• Post-secondary degree in a related field or equivalent experience
• Project management experience
• Advanced knowledge of the financial services industry
• In-depth verbal & written communication skills
• In-depth collaboration & team skills
• In-depth analytical and problem-solving skills

Marketing Manager, Planning & Execution – Nice-to-Have Skills:
• Advertising and/or creative agency experience
• Experience with financial services marketing
• Influence skills
• Experience in campaign development
• Familiarity with risk management frameworks

Marketing Manager, Planning & Execution – Assignment Length:
This is a 12-month contract position with the possibility of extension or conversion to full-time employment.

Marketing Manager, Planning & Execution - Start Date:
ASAP

Marketing Manager, Planning & Execution - Assignment Location:
Toronto, Ontario, Canada. This is a hybrid role with a minimum of 3 days in the office per week.

This employer uses both human and technology-assisted tools to support candidate screening and assessment. Final hiring decisions are made by people.